Customizing your posting schedules
Posts in your queue will be sent out automatically by Buffer, according to the posting schedule that you put in place. Select the social account you’d like to customize the posting schedule for on the left hand side and then select the Settings button on the right side of the screen and choose Posting Schedule from the dropdown.
The default times are automatically chosen based on historically successful times. From here, you can choose which timezone is best for this social account and customize the days and times your posts should go out. Select the days you’d like to include and add the times you’d like your content to be shared.
Each post in your queue will go out once. If your queue is empty, even though you have posting times configured, nothing will be published.
To add a posting time to your queue, choose an option from the dropdown menu underneath "Add a new posting time." You'll have the option to add the same posting time every day, adding a posting time on weekends or weekdays, or add a posting time to a specific day of the week. You can also remove a posting time by hovering over the posting time and clicking on the "X" that appears next to the time.
Note: Each social account has its own posting schedule, so you'll need to repeat this process for each connected account.