[Publish] How to choose the right Buffer Publish plan

Summary

Buffer Publish has a number of plans available. The Individual and Awesome Plans are ideal for individual users looking to schedule content for their personal social accounts. The Business Plans are ideal for teams and agencies looking to schedule content for their business or client social accounts, with the ability to invite team members to collaborate, and have access to advanced analytics.

The deciding factors tend to be:

  • The number of social accounts you're looking to manage
  • How many team members are helping out
  • How many posts you'd like to schedule in advance
  • Whether or not you require in-depth analytics
Individual Plan Awesome Plan Small Business Plan Medium Business Plan Large Business Plan Enterprise Plans
Free $10/month $99/month $199/month $399/month Custom
1 social account per network 10 social accounts 25 social accounts 50 social accounts 150 social accounts 150+ social accounts
0 team members 0 team members 5 team members 10 team members 25 team members 25+ team members
10 scheduled posts 100 scheduled posts 2000 scheduled posts 2000 scheduled posts 2000 scheduled posts 2000 scheduled posts

What are the benefits of the Awesome Plan, compared to the Individual Plan?

On the Individual Plan, you're able to manage 1 social account per network. For example 1 x Twitter, 1 x Facebook, 1 x LinkedIn, 1 x Google+ and 1 x Instagram. Please note that Pinterest is not currently supported on the Individual Plan. On this plan, you're able to schedule up to 10 posts in advance per social account. For example, if you're sharing 2 posts per day, you would be able to schedule 5 days in advance.

If you're looking for a bit more flexibility, the Awesome Plan might be perfect. On this plan you're able to manage up to 10 social accounts of any combination, including Pinterest. This means you could manage multiple Twitter or Facebook accounts for example. Here's a run down of the benefits of the Awesome Plan, compared to the Individual Plan:

What are the benefits of the Business Plans, compared to the Awesome Plan?

On the Awesome Plan, you're able to manage up to 10 social accounts and schedule up to 100 posts in advance per social account. For example, if you're sharing 20 posts per day, you would be able to schedule 100 days in advance.

If you're a team or agency, and looking to manage more social accounts and/or invite team members to collaborate, one of the Business Plans might feel like a better fit. Here's a run down of the benefits of the Small Business Plan, compared to the Awesome Plan:

Keen to see our Business Plans in action?  Join a Buffer Publish for Business webinar →