[Publish] How often are the Analytics in the Post Report updated?

This article relates to the Posts Report under Analytics.

The Posts Report under Analytics, is where you’ll see a history of your posts that have already been published. Under each post, you'll see the date and time it was shared, who scheduled the posts and your key engagement metrics.

Buffer Publish receives an update of these engagement metrics at certain time intervals after the post has been published. In summary, Buffer is checking the analytics at ever-increasing time intervals over the period of approximately a week after being published. Here's that broken down:

  1. 15 minutes after publishing
  2. 15 minutes after the last check
  3. 15 minutes after the last check
  4. 25 minutes after the last check
  5. 2 hours after the last check
  6. 10 hours after the last check
  7. 2 days after the last check
  8. 5 days after the last check