[Publish] Analytics: Summary of Reports
Analytics are only available on our Pro and Business Plans. Analytics are not available on the Free Plan. More information on our plans can be found here.
IN THIS ARTICLE
Buffer Publish enables you to track engagements and interactions on the posts you've shared, so you can see how your content is performing across all your social accounts.
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Reports can be accessed by heading to the Analytics tab.
The Posts Report is available on the Pro Plan and Business Plan.
The Posts Report is available for all social accounts and provides a history of every post that has been published. You’re able to see the dates and times the posts were shared, the team member who scheduled the posts, and key performance metrics, such as likes and clicks.
The Overview Report is available on the Business Plan.
The Overview Report is available for Twitter Profiles and Facebook Pages, and provides insight into your overall engagement levels.
The Analysis Report is available on the Business Plan.
The Analysis Report is available for all social accounts, excluding Twitter, and provides a simple chart allowing you to compare two metrics over a defined date range, as well as a table of your recently published posts.
The Influencers Report is available on the Business Plan.
The Influencers Report is available for Twitter Profiles, and is the report you'll want to look at to find your most influential and engaged followers.